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Our Team

Leading with
Elegance and
Exclusivity

At the core of Privil’s ethos is expertise honed over decades, a team of industry leaders whose names are synonymous with excellence and innovation. Our experts bring a wealth of knowledge to create exceptional projects with unmatched quality that become a source of pride for the company

Untitled 1 - Privil

Hamad bin Saleh AlSalamah

Co-founder and Board Member

Hamad AlSalman, co-founder and board member of Privil Real Estate Development Company, brings a distinguished career spanning over 18 years in real estate, branding, marketing, and corporate communications.

Mr. AlSalman’s versatile expertise and adaptability are proven through his impactful roles at Taibah Investments, Dur Hospitality, Maceen Capital, Alinma Bank, and SEMARK. His diverse background across various industries has broadened his perspectives and enhanced his ability to thrive in any professional environment. Beyond his professional roles, Mr. AlSalman actively engages in board memberships and entrepreneurial ventures, driving positive change and innovation. His leadership and strategic vision have consistently propelled organizational success and growth.

He holds a bachelor’s degree in Business Administration Systems, complemented by CBM certification from AIPMM and a Diploma in Reputation Management from the London Institute of Public Relations. His distinguished record at top financial institutions like Social Development Bank and Alinma Bank and his experience founding companies in real estate, marketing, and technology showcase his commitment to business excellence and innovation.

Noufal Bin Saleh Al Salama 1 - Privil

Nowfal bin Saleh AlSalamah

Co-Founder & Chairman

Nowfal AlSalamah serves as the Chairman of the Board of Directors at Privil Real Estate Development Company. He brings over 20 years of extensive experience in investment, financial, and strategic program management across government ministries, private financial companies, and real estate marketing. His strong background in operational leadership has enabled him to lead numerous institutional and government initiatives in the housing sector.

Throughout his distinguished career, Mr. AlSalamah has held several leadership positions. He was the CEO of the Housing Program, one of the thirteen programs driving Saudi Vision 2030. Under his leadership, the program achieved its targets and significantly increased homeownership rates for Saudi families. Moreover, he stands out as one of the first real estate fund managers in Saudi Arabia to manage real estate assets exceeding 1.8 billion Saudi Riyals.

His academic background, including a bachelor’s degree in Industrial Engineering and multiple prestigious professional certificates and licenses, has further enhanced his insightful vision. Through his position at Privil, he is committed to driving innovation and excellence in the real estate sector.

rayan1 1 - Privil

Rayan bin Abdulmuhsen AlSalman

Co-founder and Board Member

Rayan AlSalman, a co-founder and board member of Privil Real Estate Company, stands out as a seasoned real estate development and marketing professional. With a background in electrical engineering and a proven track record as an entrepreneur, Mr. AlSalman brings a wealth of experience to Privil’s strategic direction. He spearheads Privil’s growth, fostering a culture of innovation that capitalizes on emerging real estate opportunities.

Mr. AlSalman’s real estate expertise is demonstrated through his success in developing and marketing brand strategies for groundbreaking projects, including the Raffles Residences in Jeddah, the Almarina project in the eastern region, and Hittin Avenue in Riyadh. His strategic marketing prowess has been instrumental in driving the success of these projects, solidifying their positions in a highly competitive market.

His commitment to excellence enables him to elevate industry standards and create impactful real estate projects. His ability to grasp market trends and translate them into effective marketing strategies solidifies Privil’s position as a leader in real estate innovation for the Kingdom.

Louay Bin Musa 1 - Privil

Loai Bin Mousa

Co Founder & Board Member

Loai Bin Mousa brings over 23 years of extensive experience building strategies, managing administration, and strengthening internal control for numerous public, private, and nonprofit organizations. He actively contributes to corporate governance by sharing his insights and theories on effective governance frameworks and their optimal implementation. He has established himself as a thought leader through publications and participation in prominent local and regional media outlets, including Al Arabiya Channel.

With multifaceted expertise in marketing and investment, Mr. Mousa is a renowned leader on various public and private sector boards. He currently holds Vice Chairman positions at Comprehensive Financial Solutions Company and Red Tulip Tourism Investment Company. He previously contributed to the Governance Committee of Mashreq Company and the prestigious T20 Think Tank of the G20.

Mr. Mousa has served on the boards of prominent companies in the Kingdom, including Saudi Electricity Company, Saudi Industrial Investment Group, Petrochem, and the Saudi Contractors Authority. His experience extends further with his involvement at Al Bilad Bank, where he helped establish their investment department. Additionally, he was the Director of Compliance and Market Information Licensing at Tadawul. Mr. Mousa’s leadership continued at the Saudi Export Development Authority, where he served in multiple roles: Director of Operational Excellence Management, Director of Business Development, and Chairman of the Export Bank Establishment Project, even chairing the government committee formed for its establishment.

He holds an Executive Master’s Degree in Financial Management from Al Yamamah University, a Master’s Degree in Business Administration and a Leadership Certificate from INSEAD, and a Higher Diploma in Financial Management from Washington State University.

WhatsApp Image 2024 025 24 at 16.56.21 1 1 - Privil

Wael bin Mohammad Masmoum

VP Real Estate Investments

Wael Masmoum, a seasoned investment professional, brings a unique approach to the industry. With over 14 years of experience, he has honed his skills in diverse sectors, particularly real estate. His senior management roles in private equity and real estate development have allowed him to possess a remarkable ability to strike a balance between maximizing returns and leveraging strategies that generate exceptional financial and commercial strength. His expertise spans operations, regulatory compliance, planning, forecasting, investment analysis, due diligence, feasibility studies, and financial and administrative policy development.

Mr. Masmoum has led various groundbreaking projects, including the Signature project, the Plaza 46 project, the development of an office building on Imam Saud bin Abdulaziz Road, and the Plaza building on Takhassusi Road. He has also established several private real estate funds to develop commercial and residential projects and conducted feasibility studies for selling office space in the Kingdom. His in-depth expertise and relentless pursuit of performance enhancement have consistently driven the companies he works with to achieve the highest possible returns.

Screenshot 20240718 1136022 Samsung Notes 1 - Privil

Saleh bin Abdulrahman Alturki

Legal advisor

Saleh Alturki serves as the legal advisor for Privil Company and is a distinguished figure in the legal domain, boasting over twenty years of experience. His extensive knowledge and profound expertise play a crucial role in efficiently and adeptly addressing complex legal issues concerning corporate and real estate transactions.

Throughout his professional journey, Saleh has occupied significant roles that have augmented his practical and scholarly experiences. Among the most notable positions he held was in the legal departments of the Royal Court; which significantly honed his skills in litigation and advocacy, aiding him greatly in excelling in his subsequent duties. His legal expertise further expanded after he established Elite Law Firm Attorneys and Legal Consultants, where he is the CEO. Under his leadership and experience, the firm has accomplished numerous milestones in the field. He is also an expert in strategic defense within courtrooms, with a focused interest in the judicial mechanisms, especially concerning corporate governance and real estate deals. His profound understanding and experience in the legal sector form a valuable element for Privil Company and its clientele. Legal

Noufal Bin Saleh Al Salama 1 - Privil

Nowfal bin Saleh AlSalamah

Co-Founder & Chairman

Nowfal AlSalamah serves as the Chairman of the Board of Directors at Privil Real Estate Development Company. He brings over 20 years of extensive experience in investment, financial, and strategic program management across government ministries, private financial companies, and real estate marketing. His strong background in operational leadership has enabled him to lead numerous institutional and government initiatives in the housing sector.

Throughout his distinguished career, Mr. AlSalamah has held several leadership positions. He was the CEO of the Housing Program, one of the thirteen programs driving Saudi Vision 2030. Under his leadership, the program achieved its targets and significantly increased homeownership rates for Saudi families. Moreover, he stands out as one of the first real estate fund managers in Saudi Arabia to manage real estate assets exceeding 1.8 billion Saudi Riyals.

His academic background, including a bachelor’s degree in Industrial Engineering and multiple prestigious professional certificates and licenses, has further enhanced his insightful vision. Through his position at Privil, he is committed to driving innovation and excellence in the real estate sector.

Untitled 1 - Privil

Hamad bin Saleh AlSalman

Co-founder and Board Member

Hamad AlSalman, co-founder and board member of Privil Real Estate Development Company, brings a distinguished career spanning over 18 years in real estate, branding, marketing, and corporate communications.

Mr. AlSalman’s versatile expertise and adaptability are proven through his impactful roles at Taibah Investments, Dur Hospitality, Maceen Capital, Alinma Bank, and SEMARK. His diverse background across various industries has broadened his perspectives and enhanced his ability to thrive in any professional environment. Beyond his professional roles, Mr. AlSalman actively engages in board memberships and entrepreneurial ventures, driving positive change and innovation. His leadership and strategic vision have consistently propelled organizational success and growth.

He holds a bachelor’s degree in Business Administration Systems, complemented by CBM certification from AIPMM and a Diploma in Reputation Management from the London Institute of Public Relations. His distinguished record at top financial institutions like Social Development Bank and Alinma Bank and his experience founding companies in real estate, marketing, and technology showcase his commitment to business excellence and innovation.

Louay Bin Musa 1 - Privil

Loai Bin Mousa

Co Founder & Board Member

Loai Bin Mousa brings over 23 years of extensive experience building strategies, managing administration, and strengthening internal control for numerous public, private, and nonprofit organizations. He actively contributes to corporate governance by sharing his insights and theories on effective governance frameworks and their optimal implementation. He has established himself as a thought leader through publications and participation in prominent local and regional media outlets, including Al Arabiya Channel.

With multifaceted expertise in marketing and investment, Mr. Mousa is a renowned leader on various public and private sector boards. He currently holds Vice Chairman positions at Comprehensive Financial Solutions Company and Red Tulip Tourism Investment Company. He previously contributed to the Governance Committee of Mashreq Company and the prestigious T20 Think Tank of the G20.

Mr. Mousa has served on the boards of prominent companies in the Kingdom, including Saudi Electricity Company, Saudi Industrial Investment Group, Petrochem, and the Saudi Contractors Authority. His experience extends further with his involvement at Al Bilad Bank, where he helped establish their investment department. Additionally, he was the Director of Compliance and Market Information Licensing at Tadawul. Mr. Mousa’s leadership continued at the Saudi Export Development Authority, where he served in multiple roles: Director of Operational Excellence Management, Director of Business Development, and Chairman of the Export Bank Establishment Project, even chairing the government committee formed for its establishment.

He holds an Executive Master’s Degree in Financial Management from Al Yamamah University, a Master’s Degree in Business Administration and a Leadership Certificate from INSEAD, and a Higher Diploma in Financial Management from Washington State University.

rayan1 1 - Privil

Rayan bin Abdulmuhsen AlSalman

Co-founder and Board Member

Rayan AlSalman, a co-founder and board member of Privil Real Estate Company, stands out as a seasoned real estate development and marketing professional. With a background in electrical engineering and a proven track record as an entrepreneur, Mr. AlSalman brings a wealth of experience to Privil’s strategic direction. He spearheads Privil’s growth, fostering a culture of innovation that capitalizes on emerging real estate opportunities.

Mr. AlSalman’s real estate expertise is demonstrated through his success in developing and marketing brand strategies for groundbreaking projects, including the Raffles Residences in Jeddah, the Almarina project in the eastern region, and Hittin Avenue in Riyadh. His strategic marketing prowess has been instrumental in driving the success of these projects, solidifying their positions in a highly competitive market.

His commitment to excellence enables him to elevate industry standards and create impactful real estate projects. His ability to grasp market trends and translate them into effective marketing strategies solidifies Privil’s position as a leader in real estate innovation for the Kingdom.

Screenshot 20240718 1136022 Samsung Notes 1 - Privil

Saleh bin Abdulrahman Alturki

Legal advisor

Saleh Alturki serves as the legal advisor for Privil Company and is a distinguished figure in the legal domain, boasting over twenty years of experience. His extensive knowledge and profound expertise play a crucial role in efficiently and adeptly addressing complex legal issues concerning corporate and real estate transactions.

Throughout his professional journey, Saleh has occupied significant roles that have augmented his practical and scholarly experiences. Among the most notable positions he held was in the legal departments of the Royal Court; which significantly honed his skills in litigation and advocacy, aiding him greatly in excelling in his subsequent duties. His legal expertise further expanded after he established Elite Law Firm Attorneys and Legal Consultants, where he is the CEO. Under his leadership and experience, the firm has accomplished numerous milestones in the field. He is also an expert in strategic defense within courtrooms, with a focused interest in the judicial mechanisms, especially concerning corporate governance and real estate deals. His profound understanding and experience in the legal sector form a valuable element for Privil Company and its clientele.

WhatsApp Image 2024 025 24 at 16.56.21 1 1 - Privil

Wael bin Mohammad Masmoum

VP Real Estate Investments

Wael Masmoum, a seasoned investment professional, brings a unique approach to the industry. With over 14 years of experience, he has honed his skills in diverse sectors, particularly real estate. His senior management roles in private equity and real estate development have allowed him to possess a remarkable ability to strike a balance between maximizing returns and leveraging strategies that generate exceptional financial and commercial strength. His expertise spans operations, regulatory compliance, planning, forecasting, investment analysis, due diligence, feasibility studies, and financial and administrative policy development.

Mr. Masmoum has led various groundbreaking projects, including the Signature project, the Plaza 46 project, the development of an office building on Imam Saud bin Abdulaziz Road, and the Plaza building on Takhassusi Road. He has also established several private real estate funds to develop commercial and residential projects and conducted feasibility studies for selling office space in the Kingdom. His in-depth expertise and relentless pursuit of performance enhancement have consistently driven the companies he works with to achieve the highest possible returns. VP Real Estate Investment

Enabling The
Vision,
Envisioned for
The Kingdom

As the Kingdom of Saudi Arabia breaks into the new era, we rise to the occasion with a steadfast commitment to Vision 2030’s bold objectives. Our real estate endeavors are accelerators for economic diversification, innovation, and elevated living standards.

نستقـي أهـدافـنـا
من رؤية المملكـة
 ونسعى لمواكبة 
التطور.

في خضم خطوات المملكة العربية السعودية الطموحة نحو حقبةٍ جديدة من الازدهار والتقدم، سعت بريڤيل إلى مواكبة هذا الركب، بالتزامٍ راسخ بأهداف رؤية ٢٠٣٠، مسهمةً بجهودها المبذولة أن تكون مشاريعها ومساعيها العقارية معززة للتنوع الاقتصادي وتحفيز الابتكار، والارتقاء بمعايير العيش الرغيد.

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